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Big New Update Create your own ads.txt File for Google Adsense Increase your Earning

Big New Update Create your own ads.txt File for Google Adsense Increase your Earning

June 10, 2019

Declare authorized sellers with ads.txt
Authorized Digital Sellers, or ads.txt, is an IAB initiative to improve transparency in programmatic advertising. You can create your own ads.txt files to identify who is authorized to sell your inventory. The files are publicly available and crawlable by exchanges, Supply-Side Platforms (SSP), and other buyers and third-party vendors. Use of ads.txt is not mandatory, but is highly recommended. It can help protect your brand from counterfeit inventory that’s intentionally mislabelled as originating from a specific domain, app, or video. Declaring authorized sellers can help you receive advertiser spend that might have otherwise gone toward counterfeit inventory.

Create your own ads.txt file for AdSense
Here's how to create an ads.txt file to publicly declare that Google is authorized to sell your ad inventory:

Create a text (.txt) file.
Include the following line:
google.com, pub-0000000000000000, DIRECT, f08c47fec0942fa0

Important: Make sure you replace pub-0000000000000000 with your own publisher ID.
Host your ads.txt file at the root level of your domain. (for example, https://example.com/ads.txt).

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